<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:xhtml="http://www.w3.org/1999/xhtml" xmlns:video="http://www.google.com/schemas/sitemap-video/1.1">
  <url>
    <loc>https://www.kennason.com/blog</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-05-29</lastmod>
  </url>
  <url>
    <loc>https://www.kennason.com/blog/focus-groups-dont-have-to-suck</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-05-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/8b569a8a-55c5-4b6f-b934-1a719315fe54/Screenshot+2025-05-29+at+6.29.50%E2%80%AFAM.png</image:loc>
      <image:title>Blog - Focus groups don’t have to suck - Make it stand out</image:title>
      <image:caption>This Google summary… woof.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/8b2194b5-c5d0-4532-ab09-9ea952532875/Mad+Men+screenshots</image:loc>
      <image:title>Blog - Focus groups don’t have to suck - Make it stand out</image:title>
      <image:caption>In Season 1 of Mad Men, a focus group for Belle Jolie lipstick puts secretaries on display for the men’s entertainment.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/19884a1f-89e9-41a0-ad3d-8aa2bc4513e3/uxpa-boston-talk.jpg</image:loc>
      <image:title>Blog - Focus groups don’t have to suck - Make it stand out</image:title>
      <image:caption>It’s me!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.kennason.com/blog/authenticity-over-formality-in-research-sessions</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-03-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/1711640332689-OB5GCLT5YIV86YUU2AZD/image-asset.jpeg</image:loc>
      <image:title>Blog - Authenticity over formality - Make it stand out</image:title>
      <image:caption>Photo by ZACHARY STAINES on Unsplash</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.kennason.com/blog/how-to-hire-a-freelance-ux-consultant</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-10-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/1693578200605-C6GIL8RZO7H6CF1F18O4/image-asset.jpeg</image:loc>
      <image:title>Blog - How to hire a freelance UX consultant - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.kennason.com/blog/5-misconceptions-about-ux-research</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-08-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/f3c9b1b5-9802-405d-b239-a83e725778c7/randy-laybourne-duTm7WvwN0U-unsplash.jpg</image:loc>
      <image:title>Blog - 5 misconceptions about UX research - Make it stand out</image:title>
      <image:caption>Photo by Randy Laybourne on Unsplash</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.kennason.com/blog/being-thoughtful-about-scheduling-research-sessions</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/0f602ada-b28f-4290-b569-482d358828cf/Screenshot+2023-08-17+at+11.52.37+AM.png</image:loc>
      <image:title>Blog - Being thoughtful about scheduling research sessions - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.kennason.com/blog/qual-plus-quant</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/76ebf84d-3958-4b95-888e-54e8670af57e/edward-howell-VlTJdP8ZY1c-unsplash.jpg</image:loc>
      <image:title>Blog - Qual + quant = MAGIC - Make it stand out</image:title>
      <image:caption>Photo by Edward Howell on Unsplash</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.kennason.com/blog/category/research+methods</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.kennason.com/blog/category/research+ops</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.kennason.com/blog/category/research+basics</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.kennason.com/blog/tag/research+methods</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.kennason.com/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2026-03-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/1618683413803-DI5D0TW4MIHBBQC9DD2K/KNSN_IllustrationAssets_CatStudy.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/233f5972-dfde-427f-aeb4-7a7acc055fc4/0006.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/1618753970031-UI6GJA1S7UHF3ADV293U/KNSN_IllustrationAssets_Space1.png</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.kennason.com/working-with-us</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/1618754098221-VH9VI6JGWV63Y770QPUX/KNSN_IllustrationAssets_Space3.png</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.kennason.com/services</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/1618754044252-PNC3DOAQQHVK8OKO8INP/KNSN_IllustrationAssets_Space5.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/1618685590520-LHA0O96AEDMSF47HDYDW/KNSN_IllustrationAssets_CatAnalyst2.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/1618756325878-LOLDB8P9WVJUMXHL0W2I/KNSN_IllustrationAssets_Notes1.png</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.kennason.com/about-becca</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/5890305e-87bb-4d41-828b-ee3f4ef2202b/246z000_246z000-R2-018-7A.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/607b1f19bacec5206122e47d/e584979d-d678-43e0-8507-c62442b68990/IMG_3746.jpg</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.kennason.com/shop</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-08-17</lastmod>
  </url>
  <url>
    <loc>https://www.kennason.com/shop/p/conference-ticket-party-28snt</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-06-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d0c36c494ff5f00012dc9e9/1561491032689-BM01L5RPSSE49WEMRN5O/2005.37.4_PS2.jpg</image:loc>
      <image:title>Shop - Conference Ticket + Party</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.kennason.com/shop/p/conference-ticket-plkaa</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-06-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5d0c36c494ff5f00012dc9e9/1561491032689-BM01L5RPSSE49WEMRN5O/2005.37.4_PS2.jpg</image:loc>
      <image:title>Shop - Conference Ticket</image:title>
    </image:image>
  </url>
</urlset>

