We are User Experience (UX) Researchers and Designers.
With our expertise in psychology, engineering, and design, the Kennason team researches and creates thoughtful experiences.
We love digging in and collaborating on complex, innovative, and impactful products — digital or physical. Work with us.
What is User Experience (UX)?
Do you ever quit using an app because it's too hard to use? Or have you ever accidentally pulled on a push door? Those are examples of what we'd call pretty bad UX design.
Good UX is a result of science, art, and problem solving. We use human behavior research to understand what people want and need.
We also understand business goals. Approaching design strategically helps you reduce the risk involved in launching a product, feature, or service. In fact, analysts estimate that every dollar invested in UX brings $100 in return.
What's Our Story?
We co-founded Kennason in 2015 after we recognized a need for high-quality UX services in Albany, Schenectady, and Troy.
After working together on academic research projects in healthcare, we realized we both had a passion for bringing some academic rigor and expertise to the consumer world.
Becca Kennedy, PhD is a Human Factors Psychologist and UX Researcher. She is also a frequent speaker and writer.
Creating experience maps, user flows, sketches, wireframes, prototypes, and more as part of a human-centered design process ✏️
Applying scientific design principles from psychology and sociology to design 📚
Conducting user research through thoughtful interviews, surveys, and more 🗣
Conducting UX audits (also called a heuristic or expert evaluation) of an existing product to evaluate how user-friendly it is
Usability testing a product with quantitative and qualitative methods. 📊
Teaching and training UX principles and methods 👩🏻🏫